Shifting the prescription perception.

Everyone knows LloydsPharmacy for prescriptions. But that’s only half of it. They offer health clinics, travel vaccinations, weight loss programmes, video calls with GPs and more.

We created a full omnichannel campaign centred around the simple brand truth of ‘here for more’. Bringing this to life in a series of TV ads that gave the brand a new voice and purpose.

Giving the campaign life beyond TV, we used our key characters to show how LloydsPharmacy services make a real difference to people’s lives.